Have you heard of not labeling something Easy Open when it’s clearly not?

My latest gripe involves Equate nutritional shakes from Walmart.

I enjoy a good nutritional shake now and then, but what I don’t enjoy is the battle that commences when I try to open the little plastic bottle. They have a strip of plastic around the cap and the neck of the bottle, and according to the “instructions” you are supposed to pull down at the point where it says EASY OPEN.

But alas, I repeatedly fail in my attempt to scrape, scratch, gnaw, tug, pull, yank, peel, pluck, tear, dislodge, or unencumber this immortal ring of plastic, that is until I finally secure the aid of a very sharp object to do my bidding. Ah, slice… That’s the word I needed.

Now, this is a product that is essentially geared toward older individuals, and I can only imagine the difficulty someone with weakness in their hands or arthritis in their fingers must have trying to open such a package. I imagine a lot of these things get thrown against a wall in a fit of anger and a cloudburst of expletives. Trust me, I understand. There are plenty of times I wanted to chuck one of these babies right out a window.

And while I’m at it, let me shed a little light on other packaging gripes I have… Hopefully, some of you will agree with me.

Let’s begin:

Disinfectant wipes!

Okay. How is it we have robotic surgery, but no one has yet been able to come up with a packaging design solution that allows for the easy dispensing of a cleaning wipe. Blammo Batman! I don’t get it. It’s 2022!

I don’t know about anyone else, but the simple act of purchasing a container of disinfectant wipes gives me anxiety because I foresee the painful battle that is surely to come. I can’t tell you how many times I’ve nearly undone the entire contents of the plastic cylinder just in order to get ONE damn wipe. It’s like one of those magic tricks where the demented clown with blue teeth keeps pulling handkerchief after handkerchief out of his clenched fist — you know, how they just keep coming and coming and coming out and no one has the slightest idea where the hell they are actually coming from… That’s the visual I portray, including the demented part, when all I want to do is get rid of some kitchen bacteria!! Picture a pissed off Happy Gilmore saying that, and you’ll get the idea of my state of mind at that point.

I popped open a new container just a while ago and it even has a label right on it that says: First wipe ready to go!  Bullshit Arm & Hammer! It was literally one long knotted string of Rain Fresh scented wipes that looked like bed sheets after a torrential spin cycle in the wash machine. Arghhhh!

Moving on.

Sliced cheese packaging or anything that has one of those zipper seals you have to activate with a firm pull before getting to the goodies.

You know what I’m talking about. The packaging where you first have to Tear Here (and you never clearly ascertain where the here is) to get to the zipper seal part that you open by pulling apart like some holy guy did with the Red Sea. I am tearing here! It doesn’t work! I still can’t open the bloody thing! And that’s when I reach for a pair of good scissors and have at it. There! Zip that provolone cheese! Don’t even get me started on trying to press the seal back together. Ugh. And I believe that holy guy was Moses.

And you’ll all appreciate this one because it really hits home for this website, Cereal After Sex… Cereal bags!

Okay, I’m trying to get to my Raisin Bran, not a tomb of gold at Fort Knox. Now I know why cereal is so packed with vitamins and minerals… Because it’s such a strenuous workout just to open the damn bag. We need the nutrients! I pull and pull and pull on that superglued bag until eventually it either rips open in a very bad way and the cereal goes everywhere, or, you guessed it, I go to my old reliable — scissors — and just slice that sucker open. They should save us all the trouble and just include a pair of scissors with every box.

Whew. Now, I’m sure there are tons of other products out there that have horrible packaging. Isn’t life hard enough as it is? Why pile all this on top of us, too? Is this just another sinister plot to control and demean us? I don’t know, but if you have a few horror stories of your own related to packaging frustrations, please share. Until then, I’m going to try and open my bottle of prescription nervous pills.


3 thoughts on “Have you heard of not labeling something Easy Open when it’s clearly not?

  1. sopantooth August 8, 2022 / 4:11 pm

    Mild hijack – one of my least favorite things is when someone tries to open a plastic-wrapped thing by pulling a knife through it towards their face and when I suggest they stab the other direction they act like I’m being a dumb baby

    • Aaron Aldous Cinder August 9, 2022 / 9:46 am

      I’ve actually had to stop myself from doing that a few times. Sometimes frustration overtakes common sense. Thanks for reading.

  2. walkingoffthechessboard August 8, 2022 / 2:20 pm

    I continue to be amazed at how common sense isn’t applied to packaging. Just the other day we bought a six pack of soda in bottles held together by those sturdy plastic rings, which is fine. Except…if there is no handle provided. I literally had to hold the six pack like a newborn to bring it into the house.

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